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Practical guidance on growing a private practice, written by the team that builds them.

Doctor uses computer keyboard; stethoscope nearby on desk.
Websites and SEO

How is SEO used in healthcare?

In healthcare, SEO means structuring a website so it appears when patients search for a specific condition, procedure or specialist in their area. For a UK consultant, that…

Flip clock illustrating the three second rule in website design
Websites and SEO

How to design a medical website

Design a medical website around one job: turning a searching patient into a booked consultation. That means a clear specialty statement on the homepage, one procedure per page,…